5 Tips to Increase Social Media Engagement

social media images

The word "social" defined is the interaction of people within a group, and, more casually, the pleasurable passing of time with friends or associates. If you take this definition into the realm of social media engagement, you will get one of the … [Read more...]

LinkedIn Becoming Social Media Leader

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LinkedIn, the online professional networking site, has been making all sorts of gains since the first of the year. Last month, the company announced  it reached the 200 million user mark. And now, news reports show LinkedIn exceeded analysts … [Read more...]

Easy Ways to Find Content For Your Social Media Network

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Finding fresh an interesting content to post on your social media network or for your blog can be a difficult and frustrating venture. Sometimes your brain goes into overload, and just doesn't want to come up with something innovative or … [Read more...]

Twitter Best Practices

Twitter Tips

Twitter, one of the top three social media sites (Facebook and YouTube are the other two), reached the 500 million mark of registered users earlier this year. While not all are active users (estimates pegged it at 140 million active users), the … [Read more...]

Apps to Make Your Social Marketing Efforts Simpler

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I do a great deal of article writing, blogging and social media posting of content for myself and for clients. To distribute an article or post through the maze of social media networks and article publishing services can take a great deal of time. … [Read more...]

Apple Updates Hot

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I recently bought an iPad with the thought of being able to do some of my work, which includes blogging, on the go without having to carry around a laptop. But to my dismay, I discovered that not all the same functions are available on iPad's Safari … [Read more...]

Six Things Businesses Need to Know About Facebook’s Timeline

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Since its inception, social media giant Facebook has seen numerous changes to its layouts, and many useful features have been added. The most recent of these is the “Timeline,” which was introduced in December 2011. The Timeline arranges posts … [Read more...]

Pinterest Best Practices for Businesses and Brands

Pinterest

Pinterest is a relatively new social networking site, and although it is smaller compared to Facebook or Twitter, it has quickly gathered a large number of users since its conception in March 2010. More than 31 million unique users visited the site … [Read more...]

Consumer Trust in Online, Social and Mobile Advertising Grows | Nielsen Wire

The explosion of social networks and consumer-generated media over the last few years continues to have a significant impact on advertising as consumers’ reliance on word-of-mouth in the decision-making process – either from people they know or … [Read more...]

Top 10 Social Media Sites

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It seems a week doesn’t go by without hearing news of another rising-star social media start-up that quickly garners millions of new users. Consider Instagram, the photo-sharing program with its own social site. It launched in 2010 and Facebook … [Read more...]

How experiences, motivations and context–plus content–shape our perceptions

Perception Strategy

Interesting slideshow by Stephen Anderson of how we perceive and respond to visual information. What's Your Perception Strategy? (Why It's NOT All About Content) View more presentations from Stephen Anderson … [Read more...]

The 5 Most Effective Ways to Market Your Brand on Facebook

Five ways to market brand with facebook

An informative video from BrazenU on how to use Facebook to market your brand. Type in the password, brazenfacebook, to watch.   … [Read more...]

Best Blog Sites

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Publishing quality content on the Web is one of the keys to establishing you as an authority in your area of business, as well as getting your business found through search engines or referrals from social media sites. Therefore, it’s important to … [Read more...]

The Importance of Social Media Networking for Businesses: An Overview

Social networking sites

Just a few years ago, Social Media was a nascent medium on the Internet. But it has since become one of the most prolific ways people communicate, and not just for connecting with friends or finding long-lost classmates. People use social media to … [Read more...]

Best Ways for Google Search to Find Your Business

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Deciphering the secretive Google search algorithm can be difficult for anyone without a PhD and inside information to the logic used by Google to rank Web sites. However, for many businesses, using Google to drive traffic to their Web sites is one … [Read more...]