How to build a social media audience is one of the top 10 social media marketing questions resulting from a poll I have been conducting on a continuing basis. Having a social media audience is essential in generating brand awareness. By correctly targeting your audience, you will connect with … [Read more...] about How to Build a Targeted Social Media Audience
Whether you are just starting out or your business is expanding, hiring a social media manager or agency to handle your digital marketing may be a necessity so you can devote your precious time to managing your business. But how much should you spend on social media management services? The … [Read more...] about How Much Does Social Media Management Cost?
It's been six years since Facebook bought Instagram and slowly started tweaking the platform, setting it up for advertisers. Since then, businesses that have been using personal Instagram profiles to reach fans have repeatedly been prompted to switch to an Instagram business account. The fear by … [Read more...] about How to Set Up an Instagram Business Account
So you have decided to build a Website for your business or redesign your outdated one. But should you do it yourself, or hire an expert? The answer depends on whether you have the budget to hire a reputable Web developer. If not, do you have the time, patience, and know-how to do it … [Read more...] about Should You Build Your Own Website or Hire a Pro?
Commenting on and sharing Tweets is a main component of using Twitter successfully. It starts conversations and introduces you to new people and new ideas. For businesses, it is a powerful way to connect with your target audience, as well as learn from others in your industry. A Tweet is a 280 … [Read more...] about How to Start a Twitter Thread and Boost Engagement