Have you been struggling with how to use LinkedIn as a business owner? Do you want to raise interest in you, your business, your ideas, and get followers, requests to connect, or direct inquiries about opportunities? LinkedIn is a great network for business professionals to make connections, and …
How to Optimize Your LinkedIn Profile to be Successful
LinkedIn is one of the best online social media sites for B2B networking. It's no wonder: There are now more than 467 million LinkedIn users, and the platform offers a plethora of tools to help you make valuable connections. That being said, it is important to make sure your LinkedIn profile is …
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5 Social Media Marketing Tips for Brands
I recently watched a video from iMedia with Carlos Gil talking about what it is to be a brand or a business on social media. He hit at the heart of the matter: People are not using social media to be sold something. They are there to socialize and to engage. As a business or a brand, it's very …
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Free Ways to Increase Your Facebook Reach
Organic reach for Facebook Business Pages is almost nil these days. A very small percentage of people who like your page will see the content you post. Therefore, you will need to have at least a small budget to boost your posts or place ads on Facebook in order to reach your target audience. …
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The Top 5 Social Media Scheduling Tools
If you're managing your business and handling your online marketing at the same time, you'll need good social media scheduling tools to keep your posting consistent. Scheduling your content to be published several weeks, or even a month in advance, leaves you more time to devote to operating your …
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How to use Twitter Automation to Rocket Your Brand’s Presence to the Top
One aspect of using Twitter to network and increase your brand presence is to retweet and reshare other users' content. Resharing influencers' content increases your brand mentions across the Twitter universe, grows the number of your followers, and ups the chances of being listed as an influencer …
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