About Laura Tate
I'm a writer, editor, and self-taught digital marketer. I learned all about research and writing while working as Associate Publisher and Editor of The Malibu Times Newspaper and Malibu Times Magazine. My time with both publications has given me a rich experience in crafting stories that engage readers and establishes a following.
I jumped into all things social media as a tango dancer, promoting classes, events, and dance socials.
If you want to send me a message, click the Contact button at the top!
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Instagram recently introduced IGTV, a video tool that is aligned with competing social media video channels. As Instagrammers are beginning to learn how to use it, questions on how to implement IGTV marketing have cropped up. This post covers what it is all about and how to create new engagement with IGTV. What Is IGTV? One frustrating […]
This post has been updated to add new features of Facebook business pages. Do you ever look at your Facebook business page and wonder what to do with all that stuff — the promote buttons, page tips, all those doohickeys (tabs) on the side? Practically every business or brand owner who utilizes Facebook for their […]
How to build a social media audience is one of the top 10 social media marketing questions resulting from a poll I have been conducting on a continuing basis. Having a social media audience is essential in generating brand awareness. By correctly targeting your audience, you will connect with solid leads and potential customers. In […]