Drip email marketing is an excellent way to connect and continue a conversation with your target audience during a time when digital connections are everything. One drip email marketing campaign can familiarize users with your brand, educate them on how to use your product, and convert them into … [Read more...] about 7 Steps to Create Drip Email Marketing Campaigns That Convert
Now that the holidays are over and a New Year has begun, my daughter Austen and I talked about ways to promote her business. Austen is a postpartum doula who cares for new moms and babies and is also a holistic massage therapist. Much of her work comes through referrals and from connections … [Read more...] about Is Blogging Still Relevant?
Note: This is an updated post. Do you find yourself sitting in front of your computer screen trying to come up with blog topics that will draw people to your site? One of the simplest ways to discover hot blog topics to write about is to see what's trending in your industry. A quick … [Read more...] about 6 Steps to Find Viral Blog Topics
Storytelling is an ancient tradition that we use to convey important information to use in our everyday lives, to educate our children, and to entertain. We also use storytelling to spread the word about our businesses, products or services. However, the format we use has changed throughout … [Read more...] about Storytelling in the Digital Marketing Age
How do business owners approach digital marketing in the new year? Which social media platforms engage users? What types of content are digital users consuming? Is email still worth your time? Note: This post has been updated to reflect current trends and statistics. Digital technology and smart … [Read more...] about Social Media and Content Marketing Trends to Watch
Content curation is a critical part of a comprehensive digital marketing strategy. By sharing content from high authority Websites, you provide essential resources for your followers. You also gain brand exposure and goodwill from the authors and Websites whose content you share. Also, it is … [Read more...] about How to Tackle Content Curation