Now that the holidays are over and a New Year has begun, my daughter Austen and I talked about ways to promote her business. Austen is a postpartum doula who cares for new moms and babies and is also a holistic massage therapist. Much of her work comes through referrals and from connections … [Read more...] about Is Blogging Still Relevant?
Note: This is an updated post. Do you find yourself sitting in front of your computer screen trying to come up with blog topics that will draw people to your site? One of the simplest ways to discover hot blog topics to write about is to see what's trending in your industry. A quick … [Read more...] about 6 Steps to Find Viral Blog Topics
Storytelling is an ancient tradition that we use to convey important information to use in our everyday lives, to educate our children, and to entertain. We also use storytelling to spread the word about our businesses, products or services. However, the format we use has changed throughout … [Read more...] about Storytelling in the Digital Marketing Age
How do business owners approach digital marketing in the new year? Which social media platforms engage users? What types of content are digital users consuming? Is email still worth your time? Note: This post has been updated to reflect current trends and statistics. Digital technology and smart … [Read more...] about Social Media and Content Marketing Trends to Watch
Content curation is a critical part of a comprehensive digital marketing strategy. By sharing content from high authority Websites, you provide essential resources for your followers. You also gain brand exposure and goodwill from the authors and Websites whose content you share. Also, it is … [Read more...] about How to Tackle Content Curation
We'd like to know what your biggest challenge is in using social media and blogging to reach your target audience. If it's something else related to digital marketing, like building a Website or SEO, let us know. We're going to compile your questions and over time give you the answers! Take … [Read more...] about What is Your Biggest Digital Marketing Challenge?